Layne Christensen

From Massive to Manageable.

Layne Christensen is a world leader in (non-oil) field drilling and manufacturing, with more than 50 offices and 3000 employees. They also specialize in water resources, mineral exploration, geoconstruction, and energy services.

With 100+ unique pages of text, Layne’s original site was difficult for clients to navigate and make sense of. Our role was to re-think content strategy, as well as design and build a new site prototype using Wordpress.

We worked closely with Layne to clarify their marketing messages, and used great IA and design to make the website leaner and more flexible.

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