Layne Christensen
From Massive to Manageable.
Layne Christensen is a world leader in (non-oil) field drilling and manufacturing, with more than 50 offices and 3000 employees. They also specialize in water resources, mineral exploration, geoconstruction, and energy services.
With 100+ unique pages of text, Layne’s original site was difficult for clients to navigate and make sense of. Our role was to re-think content strategy, as well as design and build a new site prototype using Wordpress.
We worked closely with Layne to clarify their marketing messages, and used great IA and design to make the website leaner and more flexible.
| Services | Content Strategy, Design, Information Architecture, Wordpress CMS Development, XHTML/CSS |
| Client | Large Business |